Tips on Conducting a Successful Business and Investment in Latin America
Considered as one of the most crucial decisions your company will make in attempting to build business relationship abroad is that of choosing the right person to represent your company, and this is true as far as with Latin America is concern. In order to help you be guided in selecting the point person to represent your company abroad, here are some ideas for you to read more so that you will learn and will avoid making mistakes about this decision.
The number one thing to know is that Latin Americans are a diverse population, thus you have to realize that your representative does not necessarily need to have a Hispanic name and background, because you will not encounter favoritism or discrimination in this regard.
The number two suggestion is to have a representative who can speak and understand both English and language in Latin America, so you have a plus factor together with the fact also that English is also used as the language of business, with an interpreter as an added help. Having a representative who has good conversational skills will help him or her communicate with the hosts that will further enhance friendship for your company.
On top of having a point person who is knowledgeable, highly skilled and competent, he or she must be able to get to know the hosts in order to foster the relationship between you and the Latin American company, and this is another important thing to bear in mind.
You should then be looking for some characteristics of a good representative that you can further develop in the person. On the overall, look for a person who is flexible, very patient and most importantly, good with people in order to become your ideal representative.
By being a flexible representative, we mean someone who enjoys new experiences, who is a bit adventurous, and who is adaptable to surroundings not familiar to him or her. Furthermore, the point person must be willing to embrace a culture that is foreign to him or her and learn to adapt various ways to get results, must be available to travel on many trips to get the business done, and eventually can offer continuously his or her customer services even after the business relationship has finalized.
Your point person must have the virtue of patience especially that the pace of life in Latin America is considerably slower. Being genuine and personal in the business dealings will have to be a trait of your representative, with the expectation of developing a long-time relationship with the Latin American company.
Know that Latin Americans appreciate intellectual conversations on broad range of topics, thus your point person must have the intellectualism to engage with the hosts in social situations, considering he or she will be spending lots of time with them.